SA Fashion Week is strutting its stuff to a new location! After dazzling audiences at the Mall Of Africa since 2020, SA Fashion Week is now set to light up Johannesburg’s Melrose Arch Precinct come September. The move promises an exciting change of scenery and fresh, innovative experiences for fashion enthusiasts.

The recent SA Fashion Week SS24 collections at MOA wowed attendees with new features like the media lounge. Now, organizers are upping the ante with even more formats and unique “never-used-before” spaces in Melrose Arch. Expect a fashion frenzy with runway shows and a host of lifestyle and brand activations throughout the precinct.

For 27 years, SA Fashion Week has been a pioneer in sustainable business models, leveraging fashion’s economic and social influence for the benefit of all. Partnering with Melrose Arch, one of Johannesburg’s most vibrant lifestyle precincts, marks another exciting chapter in its illustrious history.

Melrose Arch is the perfect playground for this stylish affair. From the sense of community to the cobbled pavements connecting the open-air environment, it’s an ideal setting for an event focused on the future of sustainable fashion. The double-volume basement parking, where the shows will take place, offers a safe and spacious venue to build the iconic runway and create an edgy, eclectic environment for the SA Fashion Week experience without disrupting the precinct’s daily operations.

While the dates for SA Fashion Week AW25 collections are yet to be confirmed, the fashion extravaganza will definitely take place in September. Get ready for a style spectacle like no other at Melrose Arch!

source: fashionghana.com